London, Ontario Real Estate

Sell Your Home in London Ontario β€” For the Right Price

London's market has shifted. Sellers who prepare properly and price strategically still achieve excellent results. Get the local knowledge you need before you list.

Selling a home in London Ontario
28 days Avg. Days on Market β€” London ON 2025
$621KAvg. Sale Price 2025
98%Sale-to-List Ratio
28Avg. Days on Market
2,250+Active Buyers in Market

How Selling a Home in London ON Works

Selling well isn't just about listing and waiting. Here's the process that gets results in London's 2025 market.

01

Get a Market Valuation

Understand what your home is actually worth based on recent comparable sales in your specific neighbourhood β€” not Zestimates or online guesses.

02

Prepare & Stage Your Home

First impressions drive offers. Decluttering, minor repairs, and professional photography can add thousands to your final sale price.

03

Price It Strategically

Overpricing is the most common seller mistake. A well-priced home attracts more buyers, more showings, and often stronger offers.

04

List on MLS

Your home goes live on the MLS, reaching thousands of active buyers and their agents immediately. Exposure is everything in the first 7 days.

05

Review Offers

Your agent presents and explains every offer. You choose to accept, reject, or counter. Understanding offer conditions is critical to protecting yourself.

06

Close & Move On

Once an offer is accepted, your lawyer handles the legal transfer. You receive your proceeds on closing day, minus agent commission and closing costs.

What Are Homes Selling For in London Ontario?

Average sale prices vary significantly by neighbourhood. Use this as a starting point β€” then get a proper comparable sales analysis for your specific street.

Neighbourhood Home Type Avg. Sale Price 2025 Avg. Days on Market
🌳 Old NorthDetached$750K – $1.1M21 days
πŸ›οΈ MasonvilleDetached$700K – $1M+19 days
🏑 ByronDetached$650K – $900K22 days
πŸ—οΈ WestmountDetached$550K – $750K28 days
🌊 LambethDetached$550K – $800K30 days
🎨 Old East VillageDetached$450K – $650K35 days

Data reflects approximate 2025 market conditions in London ON. For a precise valuation of your specific property, connect with Rayna.

What Makes the Difference When Selling in London ON

Two identical homes on the same street can sell for $40,000 apart. Here's what separates a great result from a disappointing one.

πŸ“Έ

Professional Photography

Over 90% of buyers start their search online. Poor photos mean fewer showings, fewer offers, and less competition. Professional photography is one of the highest-return investments a seller can make.

🏷️

Strategic Pricing

Listing too high is the #1 seller mistake. Overpriced homes sit longer, get price reductions, and ultimately sell for less than if priced correctly from day one. Your agent's CMA (Comparative Market Analysis) is your best tool.

πŸ›‹οΈ

Staging & Presentation

Staged homes sell faster and for more money β€” consistently. Even simple steps like decluttering, repainting a front door, and removing personal items help buyers visualize themselves in the space.

πŸ“…

Timing Your Listing

Spring (March–May) is traditionally London's strongest seller season. Listing at the right time maximizes buyer competition. Your agent can advise on optimal timing based on current inventory levels in your neighbourhood.

Frequently Asked Questions β€” Selling in London Ontario

How much does it cost to sell a home in London Ontario?
The main cost is real estate commission, typically 3.5–5% of the sale price split between buyer and seller agents. On a $620,000 home that's roughly $21,700–$31,000. Additional costs include legal fees ($1,500–$2,500), any agreed-upon repairs, staging, and moving costs. See our full costs of selling guide for a complete breakdown.
How long does it take to sell a home in London Ontario in 2025?
The average days on market in London ON in 2025 is approximately 28 days. Well-priced homes in popular neighbourhoods like Old North and Masonville can sell in under 2 weeks. Homes that are overpriced or need work can sit for 60–90 days or longer. Proper pricing from day one is the single biggest factor in how quickly your home sells.
Do I need to do repairs before selling my home?
Not necessarily β€” but strategic repairs pay off. Buyers will factor visible issues into their offers (or make them conditions). Small investments like fresh paint, fixing leaky faucets, updating light fixtures, and improving curb appeal typically return 2–3x their cost in final sale price. Major renovations before selling rarely pay back their full cost. A local agent can tell you what's worth fixing and what isn't.
What is a CMA and do I need one?
A CMA (Comparative Market Analysis) is a report prepared by your agent showing what similar homes in your neighbourhood have recently sold for. It's the most accurate way to determine your home's market value and set the right listing price. Any reputable agent will provide a free CMA before you list β€” it's a non-negotiable first step.
Should I sell before buying my next home?
This is one of the most common dilemmas for London ON sellers. Selling first means you know exactly what you have to spend, but you may need temporary housing between sales. Buying first means less pressure on timing, but you carry two mortgages if your sale takes longer than expected. In London's current balanced market, many sellers are negotiating longer closing dates to give themselves time to find their next home. Your agent can help you structure offers to manage this risk.

Talk to a London Ontario Selling Expert

Rayna Elabed is a Century 21 agent specializing in London ON. Get a free home valuation and honest advice on what your home is worth in today's market.

RE
Rayna Elabed Sales Representative Β· Century 21 Β· London, Ontario

Connect with Rayna β†’